In today’s era of endless streams of online media, the line between organic content and sponsored messages is more blurred than ever. And when an entity like National Geographic—perceived by many as a trusted source for stories about nature, science, and exploration—starts sharing content sponsored by corporate special interests it begins to violate that trust.
Environment
Yes, scientists discovered a huge colony of penguins off Antarctica, and no, it doesn’t mean climate change is a hoax.
Scientists discovered a huge colony of penguins near Antarctica, sparking uproar from climate change deniers
The most AMAZING story you’ll ever read! (A.K.A., the concerning rise of Click-Baiting and sensational “science”)
Social media can be a catalyst for spreading awareness about scientific and environmental issues, and in some cases can help affect positive change. But for every link posted that actually leads to a valid, well-researched story, there are a dozen more that MIS-lead you to some nonsense article, or worse—a sensationalized, one-sided, often poorly-researched story … Continue reading The most AMAZING story you’ll ever read! (A.K.A., the concerning rise of Click-Baiting and sensational “science”)